Learn how to build a website that reflects the client’s brand with Roberta Morris, a Brand and Design leader with 20+ years of experience. A website doesn’t just convey information, it needs to stand out. We’ll break down how a strong brand can be used as a differentiator in a sea of sameness.
We have a common structure for building websites that emphasizes function for our users, but as designers we need to bridge function and feeling. How do people feel when they visit a website? We’ll walk through the elements of brand that make websites unique, approachable, and meaningful.