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April 26th-29th, 2022

Free Online Event - Limited Seats Available

Web Agency Summit 2022

Go Behind The Scenes With 40+ World-Class Agency Owners, Designers, Developers, Marketers & Project Managers…

Discover how to scale your web agency or freelance business by providing incredible service, attracting high-paying clients and building recurring revenue.

3500 +
Attendees
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Expert Sessions
0
Full Days
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Countries Reached

Maddy Osman:

SEO Content Strategist & Founder, The Blogsmith

Writing for Humans and Robots: The New Rules of Content Style

Maddy Osman shares battle-tested lessons learned for creating consistent, high-quality content at scale.

Developing a proprietary style guide that bridges the gap between what humans want to read and how robots process information is what made it possible to scale The Blogsmith to a team of 25+.

If your team hasn’t yet established baseline style rules, you won’t want to miss this actionable session.

In this talk, Maddy will share guidelines for situations that include:
? How to choose words that don’t unintentionally alienate readers
? How to thoughtfully incorporate formatting for readability and indexability
? Writing titles and subheadings for humans and robots
? How to effectively use visuals to improve the reader experience

From The Speaker on YouTube

The BlogSmith

Maddy Osman

Maddy Osman operates The Blogsmith, an SEO content agency for B2B tech companies that works with clients like HubSpot, Automattic, and Sprout Social.

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The Largest Event In The Web Agencies & WordPress Spaces 2 Years in a Row

Join Maddy Osman, 40+ Other Experts and Thousands of Web Agency Folks For FREE:

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Web Agency Summit 2022 is Supported by

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More Sponsors Will Be Announced soon

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What Exactly Will You Get Out Of Attending This Virtual Summit?

Here’s a small taste of what you’ll discover by joining the free Atarim Web Agency Summit: 

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