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April 27 - 30, 2026

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The Biggest Event in the Agencies Space

1000 +
Attendees
5 +
Experts Sessions
1 th
Year

How to Empower Clients to Use Their Website – and Client-Proof Them at the Same Time

Michelle Frechette

Owner

WP Wonder Woman

About the Session

Have you ever had a client insist on admin access to their website? They own it, so fair enough. But how long before they called you in a panic to fix what they broke?

Clients who break their own sites are guaranteed revenue, sure. But those calls never come at a convenient time and they’re always urgent.

So how do you empower clients to manage their sites without everything falling apart?

This talk covers practical ways to do exactly that. The right plugins to lock things down, how to actually train clients on WordPress, setting up user permissions that prevent disasters, creating simple user manuals they’ll actually follow, and how to price the cleanup work when things do go wrong.

You’ll walk away with a playbook for giving clients the access they want while protecting the work you’ve done.

Michelle Frechette is an independent, experienced businesswoman, with a background in higher education, public service, technology, and public speaking.

Michelle is the Executive Director of Post Status (https://poststatus.com/), the Program Director for WP Includes (https://wpincludes.me/), and a freelance marketing consultant.

She has received multiple rewards including the Up and Coming Businesswoman Award (2016, Rochester Women’s Network); Influential Woman (2025, Influential Women Magazine); and Speaker of the Year (2025, Women Tech Network).

Michelle was dubbed “The busiest woman in WordPress,” by Matt Mullenweg, co-founder of WordPress (2022).

Michelle’s focus is most often centered on helping others develop their voice, their brand, and their place in the ecosystem.

Michelle is the Podcast Barista at WPCoffeeTalk (https://wpcoffeetalk.com/), cofounder of Underrepresented in Tech (https://underrepresentedintech.com/), creator of WPSpeakers (https://wpspeakers.com/), creator of WPCareerPages (https://wpcareerpages.com/), co-founder of SponsorMeWP (https://sponsormewp.com/), co-founder of SpeedNetworkOnline (https://speednetworkonline.com/), co-founder of WPWiki (https://wpwiki.org/), author, influencer, and a frequent organizer and speake
r at WordPress and tech events.

Her work consistently focuses on strengthening and amplifying the tech community.

Michelle lives outside of Rochester, NY where she’s an avid nature photographer. You can learn more about Michelle at
meetmichelle.online (https://meetmichelle.online/)

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