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Field notes on running an AI web agency: growth, automation, real client work, and what we are learning as we build.
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The One-Sentence Fix That Showed Us How Agencies Should Use AI
We wanted to find out what human-in-the-loop AI actually looks like on a client’s live page: whether an AI would take on a real change and
Vito Peleg
6 min read
How to Write Project Specifications (With Example and Free Template)
Learn how to write project specifications that prevent scope creep, with the 10 sections to cover, a website project spec example and a free template.
Vito Peleg
11 min read
The Best Website Feedback Tools for Agencies in 2026
Compare the best website feedback tools for agencies in 2026, from AI-powered Atarim to BugHerd, Marker.io, Pastel and free options.
How to Sell GEO Services to Clients (and Actually Deliver Them)
Someone types a question into ChatGPT or Google, gets a full answer right there on the screen, and never clicks through to the site that answer
Why Small Web Agencies Can’t Afford to Hire for SEO, QA and Reporting
Most people ask AI to build something. Vito Peleg shares three better first prompts for client work — brand kits, SOPs and honest brand audits.
Vito Peleg
5 min read
End Of Year Extravaganza: December 17 Release Notes
Goodness gracious me. Following what feels like weeks of massive updates, we’re back again to share a frankly ridiculous amount of new features and releases. The
Vito Peleg
4 min read
Your Ultimate Black Friday Landing Page Checklist
Getting a landing page to convert isn’t about luck, it’s about clarity. Before you edit anything, grab a coffee, open your page, and look at it
A/B Testing for Beginners: A 7-Step Framework
So, you’ve followed the playbook. Your page loads fast, your offer’s sharp, and all the psychological triggers are in place. But here’s the real question… How
Your Black Friday Conversion Engine: 4 Technical Pillars to Stop Revenue Leaks
Let’s be real, no amount of strategy, fancy triggers, or clever copy will matter if your page drops the ball when it counts. During the Black
4 Ways to Make Your Black Friday Landing Pages Irresistible
Let’s be real. Your old Black Friday playbook? Yeah, it’s toast. Black Friday’s Different This Year. The 2025 shopper isn’t stumbling onto your Black Friday deal,
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